Imagine feeling truly confident about how you look.
Unlock that feeling with a custom beauty coaching experience that reveals exactly how to enhance your face.Â
Ever wonder how some women look so effortlessly put-together?

Put your hand up if youâve ever looked in the mirror and thought âI have no idea what I'm doingâ.
Beauty burnout is so real, often happening around big life transitions like becoming a new parent, or a career change.
It's easy to waste money in a cycle of trial and error. Or stuck doing the same routine day in and out because trying something new feels intimidating.
We all want to look good and feel in control of how we present ourselves. But getting there without a clear path forward can be overwhelming.

Beauty feels effortlessâwhen you know what works
It's not about buying more products or watching more tutorials.
You just need to know what works for you.
Your face, your skin, and your style.
But figuring out what suits your features is harder than it looks

So I created
The Face File
Style guidelines for your face.
What a stylist does for your wardrobe, the Face File does for your beauty routines.
It combines expert insights and analysis, tailored recommendations, and practical steps to adopt a beauty identity that feels like home.
How it works:
Step 1: Tell Me About Yourself
Step 2: Deep Dive Analysis Time
Step 3: I Create Your Face File
Step 4: It's Delivered To Your Inbox
What is it?
Your Beauty Identity
This section uncovers the essence of who you are visually. We begin with your motivations and goalsâwhy you came to The Beauty Coachâand reflect those back to you with empathy and precision. Then we define your personal beauty archetype using style keywords and a curated mood board, grounding your aesthetic in something both clear and aspirational. To build context and confidence, we also include celebrity lookalikes who share your structural features, helping you understand your face as part of a beautiful lineage.
Colour Profile

Your personalised colour analysis translates the science of colour theory into practical, empowering insight. We break down your undertone, chroma, value, and contrast, then use those to build a clear palette of your most flattering makeup coloursâand the ones to avoid. Youâll receive visual swatches, guidance for different product types (e.g., lipstick vs foundation), and colour combinations tailored to your natural harmony. It's your brand paletteâonly for your face.
Face Mapping

This section is your facial blueprint. Through annotated face maps and proportion analysis, we decode your face shape, feature categories (like lip type, eye shape, brow spacing), and the unique ratios between them. We explain how your geometry affects everything from blush placement to liner shape. Itâs not just about what you haveâitâs how it all works together. You'll leave with a new level of fluency in your own face.
Skin Analysis

We evaluate both your skin type and its current condition to identify what your skin truly needs. From there, we design a morning and evening ritual that supports your goalsâwhether thatâs hydration, clarity, brightness, or aging gracefully. Our approach blends evidence-based recommendations with realistic habits, including an optional 28-day skin cycle tracker that can be synced with your hormonal cycle. This is skincare that makes sense for your life.
Makeup Rituals

This section is your facial blueprint. Through annotated face maps and proportion analysis, we decode your face shape, feature categories (like lip type, eye shape, brow spacing), and the unique ratios between them. We explain how your geometry affects everything from blush placement to liner shape. Itâs not just about what you haveâitâs how it all works together. You'll leave with a new level of fluency in your own face.

Hi, Iâm Sharon
Iâve been a professional makeup artist and educator for over 15 years, working with real women on YouTube and behind the scenes. Over time, I noticed a pattern: no matter how many tutorials women watched, most still felt lost. It wasnât about effortâit was about context. They didnât need more content. They needed clarity.
Thatâs why I created The Beauty Coach. I wanted to give women the personalised answers theyâve been missing: why their makeup isnât working, what suits their features, and how to finally feel competent and confident in their routines. If youâve ever felt like everyone else got a beauty rulebook you somehow missedâthis is for you.
Client Testimonials
Itâs not about  fixing whatâs 'wrong'.
Itâs about seeing and celebrating whatâs already right.
The Beauty Coach exists to break the cycle of beauty confusion, insecurity, and shame. We believe beauty starts with understandingânot fixing. When you finally understand your own face, everything changes. Confusion turns to clarity. Comparison fades into confidence. Thatâs what we do: we teach you how to see yourself, not through trends or filters, but with informed, appreciative eyes.
We reject fear-based marketing and the pressure to conform. Instead, we give women the knowledge to make beauty choices rooted in self-respect, cultural context, and personal identity. Because true beauty doesnât come from perfectionâit comes from ownership